50 Cent is throwing shots at Jay-Z’s legacy again. Talking to Andrew Schulz for Interview Magazine, he said the 30th anniversary celebration of “Reasonable Doubt” is just “great marketing,” because the album was not a big deal when it dropped in 1996.
His case is simple: the album debuted at No. 23 on the charts, so Roc Nation’s year-long campaign marking 30 years of “Reasonable Doubt” and 25 years of “The Blueprint” is manufacturing importance. “Why is it a big deal now? It’s great marketing,” he said.
He didn’t stop at the album. 50 argued Jay-Z’s stadium power comes from leverage, not solo selling power: promoters do touring deals with him because “they’re securing the tour deal with Beyonce.” And the 2010 Home and Home run with Eminem, he said, “matched him up with the biggest rapper in the world like they’re the same… that’s just to change perception.”
“Bro, the album showed up number 23 on the chart when it debuted. Why is it a big deal now? It’s great marketing.”
The interview was pegged to the upcoming “Street Fighter” movie, where 50 plays Balrog and Schulz is his costar. Jay-Z hasn’t responded. The comments land weeks after the summer’s three-night Yankee Stadium debate, when fans asked if 50 could match Hov’s run and 50 posted his own tour numbers instead.
The 50 vs. Jay-Z numbers debate never actually ends. It just finds new interviews.
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